Funnel marketing is an old concept that has become very popular with the rise of tools like ClickFunnels (and affiliate marketing in general). It’s based on the idea of the sales and/or marketing funnel. Basically, you set up every aspect of your marketing campaigns to direct potential customers down the funnel to make a purchase. […]
What is Native Advertising?
Wondering what this native ad business is all about? You should be! If you don’t know what it is, now is definitely the time to find out. According to eMarketer: [In 2018], 58.3% of US digital display ad spending will be for native placements, which match the form, function and feel of the content in […]
Expanded Text Ads Expand Even More (And SEO Gets Even Harder)
It’s getting hard out here for an SEO! Google AdWords— excuse me, Google Ads (that might take some getting used to)— is now expanding expanded text ads to 3 headlines and two 90 character description lines. These new and improved expanded text ads are great for PPC managers (although they may have to work late […]
How to Create A Facebook Lead Ad & Connect It To Gmail with Zapier
Facebook Lead Ads can be a great way to generate leads for your business. And you can automate them in order to be more efficient by connecting them to Gmail through Zapier. Set Up Your Lead Gen Ad Make Your Zap
How to Sell More Cars with Digital Advertising
These days, car buyers spend a lot of time shopping online on multiple devices. Most of that time is spent on websites like Autotrader, Cars.com, TrueCar. You probably already pay one (or more) of those sites for automotive leads each month. Why not generate more of those leads on your own? Cut Out the Middleman […]
Auto Repair Advertising Ideas
If you’re an independent mechanic or auto repair shop, then you may struggle to out-market the dealerships and the big chains. Fortunately, automotive service marketing doesn’t have to be expensive. Believe it or not, auto repair advertising can be very affordable. In this article, we’ll: walk through the buyer’s journey take a look at some good […]